How to Rank a Blog in Google's Top 10 Search Results – A Blogger's Guide to Climbing the Search Ranks
Ranking on the first page is the ultimate goal of many website owners. Such positions open up opportunities for your website to receive enormous traffic.
Studies have shown that Google's page two results get about a 1% click-through rate. Hence, ranking in the top 10 search results is necessary. On the other hand, if your website does not rank here, then minimal people will see your listings. Consistency is required to rank higher in search engines. You have to do the right thing continuously. Remember, this is a process.
Research Top 10 Results
There must be a reason why Google ranks a given website in the top 10 results. When you understand the reason, it becomes easier to do the right thing.
Google wants to send internet users to reliable and trustworthy websites. These websites provide answers to the queries of internet users. Google wants to determine your expertise. Hence, it would be best if you stuck to a given niche. Ensure your blog aligns with your knowledge and provides the information your target audience needs.
Come up with a list of target keywords. After this, you should analyze your competition. Finally, please pay attention to the top 10 results and determine what makes them successful.
Some of the things to look for include the following:
- Length of content
- Topics discussed
- Type of domain used
Do On-Page SEO
How you structure a website and its HTML have an impact on ranking. As much as you want to offer value to your audience, you should also do the same to search engines. How your readers interpret content is different from how Google does.
Google's algorithms are updated regularly. They have a good grasp of the meaning behind words. This is known as semantics. You can achieve this by using keywords in the:
- Meta descriptions
- Image files
- Alt tags
- Page Content
Do Technical SEO
User experience is vital to search engines. Users get impatient with a website that loads slowly. Slow-loading websites are known to have higher bounce rates.
Search engines do not want to send users to websites that load slowly. Hence, load speed is a critical ranking factor. As a result, you have to ensure your technical SEO is in order. Different tools help you understand how your site is performing and what you can do to fix it.
Make sure you build backlinks from niche-relevant blogs and authority websites. Also, pay attention to the anchor text and avoid overusing keyword-rich anchors.
Create Useful Content
There are different ways blogs provide value to readers. For instance, they answer questions, address pain points, and entertain. Make sure you understand your audience and what they want. You can write high-quality, detailed content when you know the information people need and where they are looking.
Some studies have also shown that Google values engagement. Even then, it would help to have an engagement to convert clicks into sales. If you provide thin content that fails to address people's problems, you will not get the desired level of engagement.
These are some of the features of helpful content:
- Unique content
- Actionable content
- Multiple headlines
- Offer detailed answers
- Accurate reporting
- Free of fluff
- Up-to-date content
There is no magic tip to ranking in Google's top 10 search results. Instead, you must do the right things consistently and offer the reader value. Find out what Google is looking for in the top 10 results and deploy it on your blog.
Make sure you create helpful content and optimize it for the target audience. Also, ensure your blog provides a fast user experience. This will get you tons of traffic and conversions. Remember, it requires hard work and commitment to achieve success.